This is a guest post written by one of our Bees, Courtney Woodruff Companies use mystery shoppers to better understand shoppers’ experiences with their product/service. For a brand like Colgate, they may want to see what their toothbrush displays look like in Walmart. While Walmart might want to see which toothpaste brand their store associates recommend. For the shoppers themselves, …
Posted on October 27, 2020