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What’s the Difference Between Mystery Shopping and an Audit? 

Mystery shopping and auditing are powerful tools in the retail industry. They help evaluate business performance and customer experience, but they have distinct approaches and objectives. So, it’s important for businesses to understand these differences and use them effectively to their advantage.  With mystery shopping, individuals called mystery shoppers or secret shoppers act like regular customers. They visit the store, …

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How to Keep Track of All the Important Details While Mystery Shopping 

Mystery shopping is a powerful tool for businesses to understand their customer experience. It involves individuals posing as regular customers while observing and evaluating the quality of service, compliance with procedure, cleanliness, and other aspects of the retail experience. But as simple as it sounds, mystery shopping requires meticulous attention to detail and excellent recording skills. As a mystery shopper, …

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A Guide to Mystery Shopping While on Vacation 

Hey there, travel enthusiasts and savvy shoppers! This one’s for you—we’re diving into the fascinating world of mystery shopping while on vacation. We know you’re not newbies, so let’s jump right into the deep end!  Mystery shopping, as most of you know, is a method used by market research companies and organizations to measure the quality of service or gather …

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How to Maximize Your Mystery Shopping Profitability 

Are you ready to turn your covert shopping missions into a side hustle? Well, you’re in the right place. This blog will walk you through the best strategies to maximize your profitability as a mystery shopper. In this ever-changing retail landscape, businesses are eager to get real insights into their customer’s experiences, and that’s where you come in. As a …

Mystery Shopping: The Basics 

Mystery shopping has become a very popular way for brands to stay informed about their products and displays in-store. If you’ve never heard of mystery shopping before, you might be picturing a sneaky person lurking in the shadows of the grocery aisles, clad in spy gear with a mask. Fortunately—or maybe unfortunately—this is not the case. In reality, mystery shoppers …

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Is Mystery Shopping Dying Out? 

The idea of secret shopping has boomed in the last decade as business owners and retailers have learned just how much shopper insights can help improve their business. Reviews, in-store photos, and employee impressions from mystery shoppers can be very informative. With this data, stores have been able to grow and create better shopping experiences for customers. However, because retailers …

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Store Employee Interactions—Are You Paying Attention? 

As a secret shopper, most of the time when you’re out completing Missions, your only thought about store employees is “please don’t notice me.” But, in some cases, Missions might require you to interact directly with employees. This usually involves asking employees questions and gauging their knowledge, helpfulness, politeness, etc. Even if there aren’t questions like this included in your …

Who Can Be a Mystery Shopper? 

Mystery shopping can be right for just about anyone, as long as they are dedicated to doing a good job. In fact, most businesses prefer a wide range of shoppers from all different kinds of backgrounds. This way, they are able to learn as much information about their products and the stores they’re being sold at as possible. All perspectives …

How to Be a Secret Shopper “Fly on the Wall” 

As a secret shopper, you’ve likely wondered “What is this all for?” Well, the truth is that the very same brands you buy from everyday are the ones who are asking you to check in on their products at the store. They can’t see what’s happening at the store level, so they ask you to complete Missions so that they …

Common Reasons for Mission Rejection & How to Fix Them 

Completing Mobee Missions can be a great source of extra income for you and your family. But unfortunately, not every Mission you complete will check all the boxes. The Mobee team wants you to succeed and gain rewards just as much as you do, but sometimes key issues can pop up and make the process a little more complicated, which …